The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
Recently this well known guy wrote this post. Its kinda like a very friendly outlook to what else you can use Google for. I must admit, in the past I have typed in telephone numbers into Google, if I received a dropped (missed) call and if they looked suspicious – saved me a few quid because some of them turned o...
Two weeks ago, Google took some severe action against a great number of general topic web directories. A post on Sphinn blamed me (which is hilariously awesome):
All of these directories no longer rank for their trade mark names, Rand Fishkin...
I'm pretty new to looking at SEO, having previously left it up to chance and the hope that search engine's would reward me for producing valid code. But I have found myself getting sucked deeper and deeper into it as time goes on.Why? Because I love the idea that good web content is holistic. Good writing, that is relevant and well structured delivered with a brevity of code that makes the...
Rather than trying to make this post go through all the tactics and specifics of Rebecca's already comprehensive KW Research article, I figured I'd instead provide a solid list of every which way you can look at a keyword to get an idea of metrics, value and potential from the engines themselves (rather than services like AdWords, YSM, Wortracker or KW Discovery). This is more of an "exper...
As Rand mentioned in his recent post: Big Changes at SEOmoz, I'm leaving the company to pursue other opportunities. It's been nearly 4 and a half years, which is a millennium in tech-industry time, and I feel that SEOmoz is at a point where I'm comfortable leaving. Previously, I was the only developer, designer, and systems administrator and our entire infrastructure depended on me. With Jeff, and more recently Mel, I can now leave knowing that SEOmoz is in good hands.
One of the daily tasks that either myself or Rebecca take care of is moderating YOUmoz submissions. Everyone who has ever submitted a YOUmoz entry will know the process: you compose your piece, hit submit, and wait around for an SEOmoz staff member to publish it. If a piece is original (that is, it doesn't show up in Google when we search for a snippet of its text), is coherent, on-topic and gener...
This is a tough post to write. Not because I'm not excited and not because the news I want to share isn't positive, but simply because I feel like I've been keeping something from you for the past few weeks, and I hate doing that. Of course, it's nowhere near as tough as hiding my Super Bowl engagement from Mystery Guest...
Scott's somewhere in eastern Europe right now, so that means I'm fully at the helm of this week's Whiteboard Friday. In a break from the usual fare, this week Rand takes a step back and examines the search industry as a whole. He looks at how its made up, who does what & what questions you should ask yourself to see where you fit in.
...
Never miss a beat. Get Moz Blog email updates daily in your inbox
Rand, how on earth do you expect me to complete any solid keyword research when you assign me a task that involves Facebook? Luckily, you asked me to review the most successful (and most useful, as they're not necessarily the same thing) Facebook applications. I'm one of those people who have shied away from adding applications to my Facebook account because I remember when Facebook was like a ren...
One of the recommendations we often make to our clients is to ensure proper structure of 404 pages. We generally urge that at least one or more of the following be included on a site's 404 page:
A while back I talked about the frustrations of explaining my line of work to my relatives, but I'm starting to think that maybe ignorance truly is bliss. I recently heard two examples of non-search people's perceptions about how the search engines work, and it is frustrating to think that some people believe that this is actually how the search industry operates.
I find myself in Montreal, Quebec this week, spending time with my old friend, Guillaume Bouchard of NVI and some new friends frmo an organization called Alliance numériQC (French only, sorry Anglophones). Guillaume and I got to chatting over dinner about the new version of Digg and the more prominent version of the social li...
We're officially announcing our newest benefit to Premium Members: the SEOmoz Premium Member Discount Store (note that only Premium Members will be able to access the page). We've partnered with several SEO and SEM companies to provide Premium Members with discounts and deals on various products and services (here's where I channel my i...
So, you think you know your SEO inside and out, eh? Well, now's your chance to show your stuff. SEOmoz is proud to announce the SEO Expert Quiz. 75 action-packed questions designed to test your mettle, covering all corners of the SEO universe from beginner knowledge to sneaky tricks only true Dark Lords of the SERPs will know. Once completed, you'll have the chan...