The Moz Blog

The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.

Join Us!
Spotting Opportunities to go Viral…
Rishi Lakhani

Spotting Opportunities to go Viral…

Recently this well known guy wrote this post. Its kinda like a very friendly outlook to what else you can use Google for. I must admit, in the past I have typed in telephone numbers into Google, if I received a dropped (missed) call and if they looked suspicious – saved me a few quid because some of them turned o...

H1s and H2s - the right tool for the job.
P

H1s and H2s - the right tool for the job.

I'm pretty new to looking at SEO, having previously left it up to chance and the hope that search engine's would reward me for producing valid code. But I have found myself getting sucked deeper and deeper into it as time goes on.Why? Because I love the idea that good web content is holistic. Good writing, that is relevant and well structured delivered with a brevity of code that makes the...

An Exhaustive List of Search Engine Based Keyword Research Data
Rand Fishkin

An Exhaustive List of Search Engine Based Keyword Research Data

Rather than trying to make this post go through all the tactics and specifics of Rebecca's already comprehensive KW Research article, I figured I'd instead provide a solid list of every which way you can look at a keyword to get an idea of metrics, value and potential from the engines themselves (rather than services like AdWords, YSM, Wortracker or KW Discovery). This is more of an "exper...

Level Up Your SEO Skills With Our Free Training

Moz Academy Training

Complete courses to master SEO basics

Keyword Research Master Guide

Learn Keyword Research like the pros

Guide to SEO Competitor Analysis

Win rankings and traffic from your competition

My Departure from SEOmoz
O

My Departure from SEOmoz

As Rand mentioned in his recent post: Big Changes at SEOmoz, I'm leaving the company to pursue other opportunities. It's been nearly 4 and a half years, which is a millennium in tech-industry time, and I feel that SEOmoz is at a point where I'm comfortable leaving. Previously, I was the only developer, designer, and systems administrator and our entire infrastructure depended on me. With Jeff, and more recently Mel, I can now leave knowing that SEOmoz is in good hands.

The Varied Delights of Moderating YOUmoz
Jane Copland

The Varied Delights of Moderating YOUmoz

One of the daily tasks that either myself or Rebecca take care of is moderating YOUmoz submissions. Everyone who has ever submitted a YOUmoz entry will know the process: you compose your piece, hit submit, and wait around for an SEOmoz staff member to publish it. If a piece is original (that is, it doesn't show up in Google when we search for a snippet of its text), is coherent, on-topic and gener...

Big Changes Afoot at SEOmoz
Rand Fishkin

Big Changes Afoot at SEOmoz

This is a tough post to write. Not because I'm not excited and not because the news I want to share isn't positive, but simply because I feel like I've been keeping something from you for the past few weeks, and I hate doing that. Of course, it's nowhere near as tough as hiding my Super Bowl engagement from Mystery Guest...

Whiteboard Friday - State of the Industry
J

Whiteboard Friday - State of the Industry

Scott's somewhere in eastern Europe right now, so that means I'm fully at the helm of this week's Whiteboard Friday. In a break from the usual fare, this week Rand takes a step back and examines the search industry as a whole. He looks at how its made up, who does what & what questions you should ask yourself to see where you fit in. ...

Never miss a beat. Get Moz Blog
email updates daily in your inbox

Make Your Millions with Facebook Applications
Jane Copland

Make Your Millions with Facebook Applications

Rand, how on earth do you expect me to complete any solid keyword research when you assign me a task that involves Facebook? Luckily, you asked me to review the most successful (and most useful, as they're not necessarily the same thing) Facebook applications. I'm one of those people who have shied away from adding applications to my Facebook account because I remember when Facebook was like a ren...

Are You a Newbie, a Novice, a Master or a Dark Lord of SEO - Take our Quiz & Find Out
J

Are You a Newbie, a Novice, a Master or a Dark Lord of SEO - Take our Quiz & Find Out

So, you think you know your SEO inside and out, eh? Well, now's your chance to show your stuff. SEOmoz is proud to announce the SEO Expert Quiz. 75 action-packed questions designed to test your mettle, covering all corners of the SEO universe from beginner knowledge to sneaky tricks only true Dark Lords of the SERPs will know. Once completed, you'll have the chan...