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The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.

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Marketing Inldustry
Digital PR

SEO Myths - A List and Discussion

Bill Slawski starts an SEO Myths thread at Cre8asite that's a true gem. I've excerpted some of my favorite myths he's covered, but it's the evidence and explanations that contain the meat of this post, so take a visit: MYTHS of SEO: SEO copywriting means writing strong copy, then inserting keywords wit...
BOTW Blog Directory
Link Building

BOTW Blog Directory

I was going to write about this, but Andy beat me to it. BOTW directory (note: they do advertise with SEOmoz) has launched a "free" inclusion blog directory for sites that qualify. Andy thinks it looks good and I agree: As opposed to many directories out there, ...
Andy Hagans on Google's Sandbox
Blogging

Andy Hagans on Google's Sandbox

I hate to oversimplify the sandbox, or the solutions required to escape, but Andy's got a good working theory and hopefully we can all put it to the test with our new sites. From Andy: How to beat the sandbox Acquire high...
Marketing Inldustry
Digital PR

Final Weigh-In on SEOChat

I promised a post that offered closure on the SEOChat issue. Here are the list of events: SEOChat admins instituted some changes to the forum software Members began complaining vehemently, particularly with regards to the "nofollow" links on signatures (which one can only earn by posting 100 or more times and spending 90 days on the forum) Admins and some Mods...
W3C Valid Code & Google
Search Engines

W3C Valid Code & Google

Good interview with Matt Cutts from Phillip Lenssen at Google Blogoscoped. I particularly liked this bit about valid HTML and rewarding it in the rankings: People sometimes ask whether Google should boost (or penalize) for v...
A Creative Way to Make Link Pages
Link Building

A Creative Way to Make Link Pages

St0n3y has a good post at SEW about an idea for creating a more relevant and powerful link page based on an article with multiple tips: 1) We write an article about an industry related topic. For this example, let's say it's a site that sells baby products. We migh...
Generic SEO
Online Advertising

New Keyword Tool for Adwords

I just spent an hour or so at the new keyword tool for adwords. It gives you a nice list of variants for any search term that you type in. Different from the Overture Keyword Suggestion Tool and similar to the Wordtracker related terms list. To find this tool, log into you...

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