The Moz Blog

Donna's Google Scoop

Donna Fontenot has posted another fantastic scoop fresh from the WebMasterWorld conference. The post covers how a Google engineer explained to the crowd how Google might monitor and penalize sites that appeared to use surreptitious techniques to boost their rankings - primarily via link spam (although in this specific example, t...

Hard-to-Measure Conversion Rates

Some conversion rates are easy to measure - your site got 100 visitors from Yahoo! today and 3 of them bought your widget - a 3% conversion rate. Others, however can be very difficult to find. Promediacorp at SEW ...

A Legal Guide for Bloggers

The Electronic Frontier Foundation (EFF) has created a Legal Guide for Bloggers that walks us through the important issues of having a online journal of events. It notes what opinions are legal to publish, what can get you sued an...

Gonna Set it Straight this Watergate

To borrow from the Beastie Boys, Google's "crystal ball ain't so crystal clear". It appears that a successful sabotaging of a website is easier than one might hope. lots0 at Threadwatch points out that using the non-canonic...

Should there be a Google.us for the United States?

Ian (who has now been the subject of 3 posts at SEOmoz) McAnerin asks at SEW if Google should have a .us domain for United States based searches. After all, there is a Google regio...

SEO Browser

Ian McAnerin & Anduro Technologies have put together a very clever and useful tool called the SEO Browser. The site acts as an interpreter, giving you an opporunity to view a we...

Up & Down @ SEOmoz

We are officially beginning the migration of this website to SEOmoz.org and will up and down over the next 2-3 days. Please forgive us if you can't access the site, the tools or other data. We'll be running at 100% next week with a brand, spanking new site and serious upgrades to the speed and ability of the tools, including the long awaited link-pricing tool. Thanks for your patience!...

Websites & Personal Reputation

The cult of personality on the Internet is somewhat lackluster. With the exception of the communities of obsessed fans of web-external celebrities, and a few odd bloggers, the Internet has yet to embrace the American cultural passion of identifying heroes and villains in all that exists. The wheels of commerce continue to turn, however, and it is becoming a increasing trend and even nec...

What is SEOmoz Planning?

SEOmoz is re-launching around the end of next week with a slightly updated look and feel, along with some other new items, which I've listed below: The SEO Tools will have 2 dedicated servers to reduce wait times A new link pricing tool is complete and await...

More Papers Written by Googlers

Google has a new, expanded list of papers and projects written by their workers online. The repository is growing quite large and for obvious reasons, Google isn't showing nearly all of them. Their ability to continue to recrui...

Wikipedia Editors Discuss SEO

Wikipedia has some fascinating reading on the topic of SEO, not in the body of their article on SEO, but rather in the discussion secti...

Your Favorite SEO Blog

I posted a poll on SEOChat asking users to vote on their favorite SEO blog. Purposely excluded was this particular blog, but lots of other great ones are on the list, including: ...