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Whiteboard Friday - "Searching High and Low"

Scott Willoughby

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Scott Willoughby

Whiteboard Friday - "Searching High and Low"

Hey Gang,

This week, Rand discusses how search engines are using historical linking and reference patterns to help determine, and reward, primary source material in blog and news searches.  Could this bring implications in keyword searches? Will the time come that link volume isn't a key factor, but rather the engines place a stronger emphasis on where and when a story or trend breaks?

Check it out and weigh-in with your thoughts on what may one day be called the Bloodhound aspect of the algorithm.


The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.


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