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Yahoo!'s Most Popular Search Term?

Rand Fishkin
Written by:
Search Engines

Yahoo!'s Most Popular Search Term?

Rand Fishkin
Written by:
Search Engines

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Why, it's the same as MSN's... "Google." But, Yahoo! is fighting back by placing a Yahoo! search box at the top of the SERPs on a Google search:

Screenshot of Yahoo! Search for Google

I really do feel bad for Yahoo! on this issue. I can't imagine how frustrating it must be for Yahoo!'s engineers to endure search logs that are filled with "Google", "Google search", "search Google" and the occassional "myspace" or "Jessica Simpson"... I can see how that might get old very fast.

I'd love to know how effective that "onebox" result is... Can anyone from Yahoo! comment?

The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

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