The SEO industry has never moved this fast, or felt so uncertain.
In 2025, we saw AI Overviews shake up the SERPs, with some publishers losing up to 89% of their traffic.
If your traffic has dropped, your benchmarks are broken, or you're questioning your AI SEO strategy, this webinar is for you.
Join us for a live AMA with Lily Ray and Mark Williams-Cook as they unpack the biggest search changes and how to position for success in 2026.
Here’s what we’ll cover:
- What "quality content" means in an era where generative AI can write anything
- How to measure performance when Google keeps shifting the goalpost
- The biggest winners & losers from the major 2025 algorithm updates
- Unpacking the US antitrust ruling and what it means for SEOs
- How to future-proof your brand for SEO in 2026
Meet the experts:
Lily Ray is Vice President of SEO Strategy and Research at Amsive. With over 14 years of experience, she’s one of the industry’s top voices on algorithm updates, E-E-A-T, and navigating volatile search environments.
Mark Williams-Cook is the Director at Candour and founder of AlsoAsked. Known for his sharp takes and data-backed insights, Mark has been at the forefront of SEO for over 20 years.
Complete the form to watch on-demand
Uh oh! Unfortunately we're unable to display this form due to your browser settings.
Please try a different browser, if you can. Otherwise you can still reach us at help@outdoorsrank.com.