Digital Marketing Agencies
Whether you’re a senior member of your agency's team or you’re just joining the ranks, knowing how to help your clients succeed is crucial. And representing multiple clients as part of a digital marketing agency presents its own unique set of challenges. How do you retain clients and ensure they are happy with your services? What lessons can you learn from lost clients? How do you get buy-in from clients for new SEO initiatives? We answer all that and more here on the Moz Blog. Here we’ve added some of our favorite resources, and you'll find the most recent blog posts below.
Moz Agency Solutions : Learn how the Moz tool can help your agency meet the needs of your clients.
The Practical Marketer Webinar Series : Learn how industry professionals are using AI to improve workflows and supplement their existing SEO tools in this webinar series hosted by Chima Mmeje. Each episode covers a different topic with marketers from around the world.
MozPod — A Moz Podcast Series : Listen to real stories from rel marketers in this engaging podcast series. Chima Mmeje, takes you behind the scenes with marketers, SEOs, and business owners from throughout the industry. Sharing stories of resilience, innovation, and success, and a few missteps along the way.
E-Commerce Done Right at Design Public
I visited Design Public, an online furniture & gift store, on a whim last night. Low and behold, I've discovered that their online presence is doing literally everything right... Well written Title Ta...
Open-Source Full Text Editor for Content Applications
I've been using KTML and Matt's home-written code for a while now with SEOmoz, but I'm thinking of making the switch to FCKEditor. The name reminds me of the London fashion firm - French Connection United Kingdom (FCUK), but it's actually a good-looking system. You can try it for free on this page and download the installation sof...
Dilbert on User Interface Design
Scottie Claiborne, who co-authors the hilarious ISOS blog and who bought me lunch on her last trip into Seattle, delivers this stellar ...
Debating the Value of Outbound Links
Over at Sitepoint forums, Aspen (a very well-respected and knowledgable member of their community) disagrees with me on whether outbound links on a web page can affect your rankings at the search engines. My views: "I believe that search...
Throwing Out the Book on SEO!
OK... It's a new day in my office. I am changing my focus away from the standard SEO optimizing stuff and instead putting my focus where it really belongs - getting site visitors to embrace my site. Let's call this SEO for SITE VISITOR ACTIONS. I think that the search engine...Level Up Your SEO Skills With Our Free Training
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Design Principles
Return to the roots of design for a moment and remember that the art of our development is inherently tied to specific principles that have been forged over centuries of observation and creation. Digital Web Magazine has an ...
Oodles of Favicons
Although they don't get much attention, to the graphically and web adept, favicons are a source of great pride and study. These little 16-pixel graphics are an endless source of optimization and promotion for an entire community of designers, as illustrated by the Delta Tango Bravo blog entr...
Create Logos on the Fly
Although logo design is one of my banes, people still occassionally request that we do it. Lucky for us, helpful sites like LogoYes are great for providing a complete logo at a low, low price, or providing inspiration, if nothing ...
167 Days to Christmas & 37 Signals has Advice
37 Signals has a list of holiday "to-do's" on your e-commerce website to prepare it for the holiday shopping season. Since Christmas often accounts for up to 40% of a store's entire yearly profits, there's no doubt ...
Web Color Schemes
In the world of web design, one of the most frustrating topics I butt my head up against is color scheme. I search and search the color wheel in Photoshop and scour the web to help inspire me on themes that will work for a client or a site. Luckily, I now have some help, and ...