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I've been watching a trend lately in the Internet Marketing arena.  For the past year or so, more and more marketers have started creating forums as an add-on to their product.

Usually it goes something like this...

Furthermore, you'll get complete access to our private forums where you can get the latest information on XYZ.

Of course, what they're usually implying - and sometimes actually say - is that if you buy their product you can get access to wonder boy marketer (the GURU - OMG) who is schlepping the product.

Quite often, what you actually get is absolutely nothing.  A forum crawling with n00bs asking questions that nobody really knows the answers to or if they do, they're not going to bother answering.

To make matters worse, you end up with alleged experts touting their private black hat forums as a place to go charging anywhere from $100 a month up to $500 a month.  In some cases it's a onetime fee of only $997.

It's become a cruel world where the buyer truly has to beware....

G-Man

The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.


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