The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.
Jim Westergren sent me an email about his new article on Google's RK datapiece. Apparently, it was first reported at WMW, but Jim's done a reasonably good job of pulling out the important pieces and conducting a bit of research. RK is basically an XML tag that appears in Google's fe...
Whitemark posted at Cre8asite about a system that uses link navigation tracking, sim...
Mike Schinkel has an older, but golden post on the beauty of URLs. There's nothing revolutionary here, but since I've been seeing so many ugly URLs in the SERPs lately (have hyphens and subdomains made a comeback with BigDaddy or is it just me?), I have to step in. A few of his rules include: Well De...
For those of us who have to constantly reference HTML form help pages to create new forms for websites and surveys, there's nothing better than this cool new "AJAX" automated form builder. It's intuitive, easy-to-use, well designed and very flexible....
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A few days ago at HighRankings there was a thread asking about AJAX's use to develop websites. I chimed in with my $0.02 only to find that many folks in SEO are, apparently, unfamiliar with the new technolo...
I have some affiliate sites and recently received two messages from site visitors who were interested in making a purchase but could not figure out how to click through to the purchase page. I chalked the first one up to some cranky person who didn't know how to run a br...
Yes, even those folks who run overly spammy credit card offers sites (of which there are hundreds of thousands if not millions) can use the tactic of linkbait. Just look at what Maeda Studio's John Maeda put together - ...
I thought this site summed up the Internet's general feeling towards Valentine's Day. I'm not particularly against the day - it's always nice to go out to a fancy restaurant in a nice suit. I just wish it weren't so crowded or hard to get reservations... ...
UPDATE: I've updated this post on November 13, 2007 to add a link to this PC World story detailing additional reported complaints against Internet Advancement by their customers here in Washington State. The original post is below: I...
I like the idea behind this button site. From buttons for sushi and coffee to wishlists, geographies and politics, they've got a very wide selection. Take this concept, apply it to other graphics, text, content, games, programs, etc. and you've go...
Alan Bellows' Damn Interesting is practically an entire collection of pure linkbait articles - the kind that not only make for good reading, but have to be linked to, emailed, and searched for at friend's houses in order to show them what they're missing. Just a quick dissection of how he does it so well: It's not just him - there's a...
SEMPO (the "other" SEO organization) is setting up voting today for the board and president. You can run over to ProMedia where Avi has set up an informal, anyone-can-vote poll on the subject of the presidency. It's interesting to see who's on there. I'm honestly amazed that half of the folks on the list have time to manage the organization ...
Not every website, company or project needs an SEO. I know this seems blasphemous, but it's very true. There are a few critical elements you need to secure before you can be confident that an SEO firm or link building staff is uneccessary: Offer Something AmazingIf you have content, products or services that are so fascinatingly cool that they demand ...
I just love this post. My favorites: Website Hijacking: This practice should be called Digital Content Re-Assignment. Offshore Link Building: This process should be known as Financially Prudent Methodology for Increasing Brand Awareness....