Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why does Google pick a low priority page on my site?
-
Hi Guys.
One of my pages ranks quite well for "mid year diaries 14-15" on Google. The problem is it's a really specific product page (A4, Hardback, day-to-a-page diary I think).
It would be much better for the user to land on our mid-year diaries category, not really deep into the site. Why is Google prioritizing this product page over our general 'mid year diaries' category?
Especially when the category would relate to the search more accurately?
I work for TOAD diaries and I think our page rank is 10 for this search.
Eagerly awaiting some insight
Thanks in advance everyone!
Isaac.
-
Hi Issac,
Keyword cannibalisation is pretty much exactly that. This is why it is important for pages to be as unique as possible.
The two below are sort of a similar thing, except the first one refers to linking to your key pages from a product page by way of a short sentence that has a link with some nice on-topic anchor text leading off.
- On your product pages, have a text link back to the key page that isn't the crumb-trail. You can also do this from other pages closer to the homepage
- Internal Links to your key pages
-Andy
-
Hi Andy! Thankyou sooooooo much! I'm kinda new to this. I worked for them for while as a product guy. I realised the SEO was lacking and so I've sorta stepped into that role.
Makes a lot of sense, I will defiantly be implementing some changes.
Not sure what you meant by links that aren't the 'crumb trail'. And also what did you mean by keyword cannibalisation? Is that just having more than one page that you try to optimise for the same keywords?
Again thankyou so much.
Isaac.
-
Hi Issac,
In these circumstances, there are a few things to look at.
- Internal Links to your key pages
- External links to key pages
- Add some unique content to these pages. There is no content currently on them http://www.toaddiaries.co.uk/shop/custom-diaries/mid-year-diaries-14-15
- On your product pages, have a text link back to the key page that isn't the crumb-trail. You can also do this from other pages closer to the homepage
- Make sure there is no keyword cannibalisation going on that could cause Google to choose one page over another
- There is no rel=canonical on any of the pages. Add these so that they self canonicalise
- Check to see if your key pages are indexed by Google. This often goes unnoticed and can have you chasing your tail
See how you get on with those. There are other lesser possibilities, but these should give you some good starting points.
-Andy
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
The particular page cannot be indexed by Google
Hello, Smart People!
On-Page Optimization | | Viktoriia1805
We need help solving the problem with Google indexing.
All pages of our website are crawled and indexed. All pages, including those mentioned, meet Google requirements and can be indexed. However, only this page is still not indexed.
Robots.txt is not blocking it.
We do not have a tag "nofollow"
We have it in the sitemap file.
We have internal links for this page from indexed pages.
We requested indexing many times, and it is still grey.
The page was established one year ago.
We are open to any suggestions or guidance you may have. What else can we do to expedite the indexing process?1 -
What is the best meta description for Category Pages, Tag Pages and Main Article?
Hi, I want to index all my categories and tags. But I fear about duplicating the meta description. for example: I have a tag name "Learn Stock Market", a category name "Learning", and a main article "What is Stock Market". What is your suggestion for meta description of these three pages that looks great for seo google?
On-Page Optimization | | mbmozmb0 -
Shifting target keyword to a new page, how do we rank the internal page?
I have been targeting one keyword for home page that was ranking between the postilion 6-7 but was never ranking on 1st as there were 2 highly competitive keywords targeted on the same page, I changed the keyword to an internal service page to rank it on 1st, I have optimized the content as well but the home page is still ranking on 11th, how do I get the internal page rank on that keyword
On-Page Optimization | | GOMO-Gabriel0 -
Reducing number of site pages?
Hi, I am looking through my site structure and I have a lot of pages left over from the days of article keywords. Probably 7 or 8 years ago, someone sold my husband on article key word pages. I have slowly gotten rid of a lot of them as they have fallen out out of the ranks. I would like to get rid of the rest, probably 5 or 6 pages. Will it hurt my rankings to delete pages and redirect them? My customers really like the simplicity of our site and I want to keep it that way, plus clean up flags that Moz is telling me is a problem. I think its easier to keep less pages top notch than have to worry with a lot of them. Especially since my customers aren't viewing them. Thanks in advance!
On-Page Optimization | | CalicoKitty20000 -
Should I optimize my home-page or a sub-page for my most important keyword
Quick question: When choosing the most important keyword set that I would like to rank for, would I be better off optimizing my homepage, or a sub page for this keyword. My thinking goes as follows: The homepage (IE www.mysite.com) naturally has more backlinks and thus a better Google Page Rank. However, there are certain things I could do to a subpage (IE www.mysite.com/green-widgets-los-angeles ) that I wouldn't want to do to the homepage, which might be more "optimal" overall. Option C, I suppose, would be to optimize both the homepage, and a single sub-page, which is seeming like a pretty good solution, but I have been told that having multiple pages optimized for the same keywords might "confuse" search engines. Would love any insight on this!
On-Page Optimization | | Jacob_A2 -
301 redirects from several sub-pages to one sub-page
Hi! I have 14 sub-pages i deleted earlier today. But ofcourse Google can still find them, and gives everyone that gives them a go a 404 error. I have come to the understading that this wil hurt the rest of my site, at least as long as Google have them indexed. These sub-pages lies in 3 different folders, and i want to redirect them to a sub-page in a folder number 4. I have already an htaccess file, but i just simply cant get it to work! It is the same file as i use for redirecting trafic from mydomain.no to www.mydomain.no, and i have tried every kind of variation i can think of with the sub-pages. Has anyone perhaps had the same problem before, or for any other reason has the solution, and can help me with how to compose the htaccess file? 🙂 You have to excuse me if i'm using the wrong terms, missing something i should have seen under water while wearing a blindfold, or i am misspelling anything. I am neither very experienced with anything surrounding seo or anything else that has with internet to do, nor am i from an englishspeaking country. Hope someone here can light up my path 🙂 Thats at least something you can say in norwegian...
On-Page Optimization | | MarieA1 -
Creating New Pages Versus Improving Existing Pages
What are some things to consider or things to evaluate when deciding whether you should focus resources on creating new pages (to cover more related topics) versus improving existing pages (adding more useful information, etc.)?
On-Page Optimization | | SparkplugDigital0 -
Prevent link juice to flow on low-value pages
Hello there! Most of the websites have links to low-value pages in their main navigation (header or footer)... thus, available through every other pages. I especially think about "Conditions of Use" or "Privacy Notice" pages, which have no value for SEO. What I would like, is to prevent link juice to flow into those pages... but still keep the links for visitors. What is the best way to achieve this? Put a rel="nofollow" attribute on those links? Put a "robots" meta tag containing "noindex,nofollow" on those pages? Put a "Disallow" for those pages in a "robots.txt" file? Use efficient Javascript links? (that crawlers won't be able to follow)
On-Page Optimization | | jonigunneweg0