Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Using same business number on different websites
-
Hello,
I have number of websites in different locations with different business name and address with verified listings. However, I am thinking to use the same phone number on all the websites as it is difficult for me to keep track of all the numbers.
So, is it okay to use the same phone number on different websites with different business name and address?
Waiting for your thoughts.
Brian
-
If the call is ringing 10-12 times before the call forwarding provider connects with your phone, I would drop that provider. A good company will have a seamless transition so no one would ever know the difference when they call you. Who are you currently running tracking numbers through? Sounds like either you've set up too many redirects in the call system or the provider has some serious support issues.
-
Hi Brian,
As others in the community have rightly indicated, sharing a phone number across multiple websites is definitely a no-no. It may help to think of it this way. You have a Google My Business listing for your company, HappyTrees.com, and it points to your website. Google's bots travel from your GMB data to your website to cross-check for accuracy. They find your name, address and phone number on the website page your GMB listing points to and say, "A-okay, this checks out."
Then they crawl further and they begin to encounter the phone number you've got on your GMB listing and HappyTrees.com on BigTrees.com, TallTrees.com and GreenTrees.com. The bot stops and says, "Wait a minute, I thought this phone number belonged to Happy Trees. What's up with this? Hmm ... my data isn't trustworthy about this business. Likely, this shouldn't be ranking as well as this competitor here who clearly has this very consistent NAP."
Maybe a somewhat cartoon-ish explanation, but I find it can be helpful to visualize how Google may react to decisions you are making in your online marketing. One of your best bets for achieving high rankings is to have utterly consistent NAP across the ecosystem, and so, the following things can dilute this:
-
Any mismatches in name, address, phone, website anywhere on the web
-
Taking a multi-site approach instead of a single site approach
-
Duplicating your content across multi sites
-
Sharing details or interlinking between multi sites
-
The use of call tracking numbers in any local search campaign except in a very few instances which are described very well in these 2 posts:
http://blumenthals.com/blog/2014/11/25/guide-to-using-call-tracking-for-local-search/
http://localu.org/blog/truth-about-seo-call-tracking/
Any mistakes in these areas have been described as severely damaging to a business' ability to rank well for its desired terms, so a thorough study of the history of each of these types of issues would be your best bet for protecting your company against unwanted outcomes.
Hope this helps, and glad you've asked!
-
-
Hello All,
Thanks for replying.
I am already using a tracking number but the problem is if you call the business on our tracking number, it rings over 10-12 times before it’s picked up. This results in a large number of callers not leaving a message or just hanging up.
About how to answer, the nature of business is independent of where the call came from. The only thing matters is the call but as I said I am using tracking number and I cannot replace that service provider.
Further, as per the responses, I think it would be bad to put the same number. Is there any other solution?
Thanks in advance!
-
Under no circumstances if you want to rank for local results should you use the same telephone number for multiple locations or different companies that will destroy your ranking as you will compete against yourself and confuse Google. There are many excellent methods of getting additional phone numbers that are legitimate
do not mess with your NAP
Name
Address
Phone number
Level 3, jive communications, grasshopper, trilo, 8x8, Vonage, & Ringcentral are just a few that come to mind.
I believe you can save money on grasshopper in outdoorsrank.com/perks I can personally vouch for jive, grasshopper, trilo & 8x8 for inexpensive phone numbers trilo is tough to beat but may not be the exactly what you're looking for. I encourage you to look at all the phone systems I can tell you I think
http://grasshopper.com/blog/should-you-have-a-local-number-for-business/
http://grasshopper.com/blog/local-numbers-have-benefits-too-ya-know/
-
I assume that doesn't matter, otherwise the question asked wouldn't make sense.
But good point! I'd like to know the answer as well

-
SEO aside ... how would you know how to answer the phone?
-
Hi there.
It surely would look strange and maybe even suspicious in eyes of google. What about simple call forwarding? Just forward all calls from all of those numbers to your main one. Win-win situation.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Adding Schema to multi-location Wordpress Website using Schema Pro
All, we're building a new version of our existing website using Wordpress and have both Yoast SEO Premium and Schema Pro installed. Our site has 70, a medical practice, has 70 different locations. Each one of our locations has a page tile like the following: "Los Angeles | ABC Dental". The first part of the site title is the town we're located in followed by our site name. Using Schema Pro, we're not sure about what to place into the "Name" field. You can see the direction from Schema Pro for local businesses here, https://wpschema.com/docs/add-schema-markup-for-a-local-business-page/ By default Schema Pro has the name field set to Site Title. However, using this on all 70 or our landing pages wouldn't provide the local aspect we want. It would just say ABC Dental. We changed this to use a new custom field where we could enter a more descriptive name. Using our page title example of "Los Angeles | ABC Dental", would we simply enter this into the name field of Schema Pro? If not, would we format this another way such as "ABC Dental Los Angeles" We could use some help in a strategy for Schema markup for multi-location businesses, in particular, the name field. All other information such as address, phone number, etc seems rather straight forward. Thank you for the assistance
Local Listings | | morciuoli0 -
Trading As Business Name
Some businesses are set us with a company name but trade under another name (or numerous other names). What's the best way to handle this when it comes to Knowledge Graph & Schema.org and what about NAP consistency? Am assuming the only way to handle this is to do something like this: Blue Widgets Ltd trading as Cars UK Or is there a better way?
Local Listings | | GrouchyKids0 -
Should apartment management companies have a separate website for each of their properties?
I work for a company that owns and manages apartments. I would like to know which of the two website design decisions are better from an SEO perspective: One single website that contains pages for all of our apartments. (Example: http://www.equityapartments.com) Separate websites for each apartment and one main corporate website allows users to search through our apartments. (Example: https://www.greystar.com) I have spoken to three marketing companies have all recommended option 2. The best reason I have heard is because then the separate apartments are all more likely to rank. They say Google doesn't want to rank multiple pages of the same website.But Google would still know that I have an administrative relationship between the sites. (Source: https://outdoorsrank.com/blog/how-google-knows-what-sites-you-control-and-why-it-matters-whiteboard-friday) So I don't know why they would treat multiple sites differently than one site?For what it's worth, it seems the majority of apartment management companies use a different website for each property.So should have a separate website for each of their properties?
Local Listings | | mikleing1 -
Google My Business for a Multi-Business Showroom
We are considering signing up for a multi-business showroom co-op concept in our area. Basically this space (1 address) has 10+ businesses that have their products represented at the location. There is one person working that passes along the leads to the individual companies when someone visits the showroom and shows interest in a product. I know at least 5 of the businesses are using this address for a Google My Business profile, and we would like to also. I am looking for some advice on best practices and strategy to ensure were not violating any of Google's policies. Here is a link to the showroom: http://www.brookfieldhomeandideacenter.com/
Local Listings | | JohnWeb120 -
How do you go about updating / correcting bad business listings when you cannot contact the website directly?
There is a business listing I wish to correct / update on 411dir.biz There is no way to contact the website online, and in cases like this, I try to do a whois lookup, and reach out via the email / phone number there. This site seems impossible to connect with, has anybody else come up against situations like this in the past, if so what do you tell your client / what other approaches do people have? Thanks!
Local Listings | | ParadigmPCB0 -
Local citations from business directories in other countries
Hi all, I normally work for clients in my home county (The Netherlands) and with local citation building I focus on Dutch websites or well know .com websites in the Netherlands. My rule of thumb kinda was, if it’s not known in the Netherlands it isn’t worth getting mentioned there. Since The Netherlands are pretty small and I think Google ain’t perfect I was wondering if it makes sense to list a Dutch business on any .com business listings that are internationally big, but aren’t well known in the Netherlands. Two reasons that got me thinking this direction: A big well known Dutch company offers a service such as Moz local and did integrate their service with several international business listing websites that I never heard off, since these business directories focus themselves on other parts of the world. Google ain’t perfect and I think they got more budget to identify trustworthy business directories with an international focus or a focus on America then with a focus on The Netherlands. So I’m wondering if it makes any sense to list a Dutch business on let’s say the top 20 international business directories (although these directories don’t have any brand recognition in The Netherlands).
Local Listings | | Bob_van_Biezen0 -
Removing phone number from GMB = lower rankings?
Hey, all! I have a client who needs for people to see her website before they call her, or else she spends 15 min explaining what's already on the site. Her Google My Business rankings are excellent for a lot of keywords (yay!), so people are seeing the number big and bold and just picking up the phone. I called GMB support to ask if removing the phone number would affect rankings, and they said "I don't think so". If this weren't a HUGE deal to the client, I wouldn't take the chance, but she feels that she's losing business by being on these calls when legitimate prospects try to call and get voice mail. So... any experience with removing phone numbers from GMB, or any other creative solutions to the quandary? Thanks so much for reading! ~ Scott UPDATE: Well, we went ahead and tried it anyway, and our GMB listins on the 7-pack nosedived! STRONGLY recommend against this, at least with the current algorithm!! The phone number is back now. 🙂
Local Listings | | measurableROI0 -
Bing Places for Business - Worth It?
Hey Fellow Mozzers, I am trying to determine if Bing Places for Business is worth the time and effort it takes to create listings. My business has 900 locations, and would take some time to create the bulk upload file to load into the Bing Places for Business dashboard. My question is, since Bing already does a good job of creating business listings using data from 3rd party sources such as Yelp and Citysearch, where I already have a strong presence for each of my locations, is there any value in overriding the automatically created business page for each of my location with information that I upload?
Local Listings | | dsinger2