Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Too many on page links
-
Hi
I know previously it was recommended to stick to under 100 links on the page, but I've run a crawl and mine are over this now with 130+
How important is this now? I've read a few articles to say it's not as crucial as before.
Thanks!
-
Hi Becky!
First, I would like to say this is it great you are being proactive in making sure your webpage doesn't have too many links on it! But, luckily for you, this is not something you need to worry about. 100 is a suggested number but not something that will penalize you if you go over.
Google’s Matt Cutts posted a video explaining why Google no longer has that 100-links-per-page Webmaster guideline—so be sure to check that out! It's commonly thought that having too many links will negatively impact your SEO results, but that hasn't been the case since 2008. However, Google has said if a site looks to be spammy and has way too many links on a single page—Google reserves the right to take action on the site. So, don't include links that could be seen as spammy and you should be fine.
Check out this Moz blog that discusses how many links is too many for more information!
-
Thank you for the advice, I'll take a look at the articles
Brilliant, the round table sounds great - I'll sign up for this
-
I honestly wouldn't worry Becky. The page looks fine, the links look fine and it is certainly not what you would call spammy,
Link crafting was a 'thing' a number of years ago, but today Google pretty much ignores this, as has been shown many times in testing.
However, you can benefit from internal links, but that is a different discussion. Read this if you are interested.
If you are interested, there is a round-table discussion on eCommerce SEO hosted by SEMrush on Thursday and that could be useful to you? Myself and 2 others will be talking on a number of issues.
-Andy
-
Thanks for the advice, I've looked into this before.
We have menu links and product links as it's an ecommerce site, so I wouldn't be able to remove any of these.
I've found it hard to find a way to decrease these links further on primary pages. For example http://www.key.co.uk/en/key/aluminium-sack-truck has 130 links.
Any advice would be appreciated
-
Confirmation from Google here to limit the links on a page to 3000
https://www.deepcrawl.com/knowledge/news/google-webmaster-hangout-notes-friday-8th-july-2016/
I would consider that to be a lot though
-Andy
-
Brilliant thank you!
-
In the "old days" (yup, I go back that far), Google's search index crawler wasn't all that powerful. So it would ration itself on each page and simply quit trying to process all the content on the page after a certain number of links and certain character count. (That's also why it used to be VERY important that your content was close to the top of your page code, not buried at the bottom of the code).
The crawler has been beefed up to the point where this hasn't been a limiting factor per page for a long time, so the crawler will traverse pretty well any links you feed it. But I +1 both Andy and Mike's advice about considering the usability and link power dilution of having extensive numbers of links on a page. (This is especially important to consider for your site's primary pages, since one of their main jobs is to help flow their ranking authority down to important/valuable second-level pages.)
Paul
-
Hi Becky,
Beyond the hypothetical limit, would be the consideration of dividing the link authority of the page by a really large number of links and therefor decreasing the relative value of each of those links to the pages they link to.
Depending on the page holding all these links, user experience, purpose of linked-to pages, etcetera, this may or may not be a consideration, but worth thinking about.
Good luck!
- Mike
-
Hi Becky,
If the links are justified, don't worry. I have clients with 3-400 and no problems with their positions in Google.
That doesn't mean to say it will be the same case for everyone though - each site is different and sometimes you can have too many, but just think it through and if you come to the conclusion that most of the links aren't needed and are stuffing keywords in, then look to make changes.
But on the whole, it doesn't sound like an issue to me - there are no hard and fast rules around this.
-Andy
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How Many Links to Disavow at Once When Link Profile is Very Spammy?
We are using link detox (Link Research Tools) to evaluate our domain for bad links. We ran a Domain-wide Link Detox Risk report. The reports showed a "High Domain DETOX RISK" with the following results: -42% (292) of backlinks with a high or above average detox risk
Intermediate & Advanced SEO | | Kingalan1
-8% (52) of backlinks with an average of below above average detox risk
-12% (81) of backlinks with a low or very low detox risk
-38% (264) of backlinks were reported as disavowed. This look like a pretty bad link profile. Additionally, more than 500 of the 689 backlinks are "404 Not Found", "403 Forbidden", "410 Gone", "503 Service Unavailable". Is it safe to disavow these? Could Google be penalizing us for them> I would like to disavow the bad links, however my concern is that there are so few good links that removing bad links will kill link juice and really damage our ranking and traffic. The site still ranks for terms that are not very competitive. We receive about 230 organic visits a week. Assuming we need to disavow about 292 links, would it be safer to disavow 25 per month while we are building new links so we do not radically shift the link profile all at once? Also, many of the bad links are 404 errors or page not found errors. Would it be OK to run a disavow of these all at once? Any risk to that? Would we be better just to build links and leave the bad links ups? Alternatively, would disavowing the bad links potentially help our traffic? It just seems risky because the overwhelming majority of links are bad.0 -
Category Page as Shopping Aggregator Page
Hi, I have been reviewing the info from Google on structured data for products and started to ponder.
Intermediate & Advanced SEO | | Alexcox6
https://developers.google.com/search/docs/data-types/products Here is the scenario.
You have a Category Page and it lists 8 products, each products shows an image, price and review rating. As the individual products pages are already marked up they display Rich Snippets in the serps.
I wonder how do we get the rich snippets for the category page. Now Google suggest a markup for shopping aggregator pages that lists a single product, along with information about different sellers offering that product but nothing for categories. My ponder is this, Can we use the shopping aggregator markup for category pages to achieve the coveted rich results (from and to price, average reviews)? Keen to hear from anyone who has had any thoughts on the matter or had already tried this.0 -
Does Navigation Bar have an effect on the link juice and the number of internal links?
Hi Moz community, I am getting the "Avoid Too Many Internal Links" error from Moz for most of my pages and Google declared the max number as 100 internal links. However, most of my pages can't have internal links less than 100, since it is a commercial website and there are many categories that I have to show to my visitors by using the drop down navigation bar. Without counting the links in the navigation bar, the number of internal links is below 100. I am wondering if the navigation bar links affect the link juice and counted as internal links by Google. The Same question also applies to the links in the footer. Additionally, how about the products? I have hundreds of products in the category pages and even though I use pagination I still have many links in the category pages (probably more than 100 without even counting the navigation bar links). Does Google count the product links as internal links and how about the effect on the link juice? Here is the website if you want to take a look: http://www.goldstore.com.tr Thank you for your answers.
Intermediate & Advanced SEO | | onurcan-ikiz0 -
Link Research Tools - Detox Links
Hi, I was doing a little research on my link profile and came across a tool called "LinkRessearchTools.com". I bought a subscription and tried them out. Doing the report they advised a low risk but identified 78 Very High Risk to Deadly (are they venomous?) links, around 5% of total and advised removing them. They also advised of many suspicious and low risk links but these seem to be because they have no knowledge of them so default to a negative it seems. So before I do anything rash and start removing my Deadly links, I was wondering if anyone had a). used them and recommend them b). recommend detoxing removing the deadly links c). would there be any cases in which so called Deadly links being removed cause more problems than solve. Such as maintaining a normal looking profile as everyone would be likely to have bad links etc... (although my thinking may be out on that one...). What do you think? Adam
Intermediate & Advanced SEO | | NaescentAdam0 -
Links from new sites with no link juice
Hi Guys, Do backlinks from a bunch of new sites pass any value to our site? I've heard a lot from some "SEO experts" say that it is an effective link building strategy to build a bunch of new sites and link them to our main site. I highly doubt that... To me, a new site is a new site, which means it won't have any backlinks in the beginning (most likely), so a backlink from this site won't pass too much link juice. Right? In my humble opinion this is not a good strategy any more...if you build new sites for the sake of getting links. This is just wrong. But, if you do have some unique content and you want to share with others on that particular topic, then you can definitely create a blog and write content and start getting links. And over time, the domain authority will increase, then a backlink from this site will become more valuable? I am not a SEO expert myself, so I am eager to hear your thoughts. Thanks.
Intermediate & Advanced SEO | | witmartmarketing0 -
Why does my home page show up in search results instead of my target page for a specific keyword?
I am using Wordpress and am targeting a specific keyword..and am using Yoast SEO if that question comes up.. and I am at 100% as far as what they recommend for on page optimization. The target html page is a "POST" and not a "Page" using Wordpress definitions. Also, I am using this Pinterest style theme here http://pinclone.net/demo/ - which makes the post a sort of "pop-up" - but I started with a different theme and the results below were always the case..so I don't know if that is a factor or not. (I promise .. this is not a clever spammy attempt to promote their theme - in fact parts of it don't even work for me yet so I would not recommend it just yet...) I DO show up on the first page for my keyword.. however.. instead of Google showing the page www.mywebsite.com/this-is-my-targeted-keyword-page.htm Google shows www.mywebsite.com in the results instead. The problem being - if the traffic goes only to my home page.. they will be less likely to stay if they dont find what they want immediately and have to search for it.. Any suggestions would be appreciated!
Intermediate & Advanced SEO | | chunkyvittles0 -
NOINDEX listing pages: Page 2, Page 3... etc?
Would it be beneficial to NOINDEX category listing pages except for the first page. For example on this site: http://flyawaysimulation.com/downloads/101/fsx-missions/ Has lots of pages such as Page 2, Page 3, Page 4... etc: http://www.google.com/search?q=site%3Aflyawaysimulation.com+fsx+missions Would there be any SEO benefit of NOINDEX on these pages? Of course, FOLLOW is default, so links would still be followed and juice applied. Your thoughts and suggestions are much appreciated.
Intermediate & Advanced SEO | | Peter2640 -
301 - should I redirect entire domain or page for page?
Hi, We recently enabled a 301 on our domain from our old website to our new website. On the advice of fellow mozzer's we copied the old site exactly to the new domain, then did the 301 so that the sites are identical. Question is, should we be doing the 301 as a whole domain redirect, i.e. www.oldsite.com is now > www.newsite.com, or individually setting each page, i.e. www.oldsite.com/page1 is now www.newsite.com/page1 etc for each page in our site? Remembering that both old and new sites (for now) are identical copies. Also we set the 301 about 5 days ago and have verified its working but haven't seen a single change in rank either from the old site or new - is this because Google hasn't likely re-indexed yet? Thanks, Anthony
Intermediate & Advanced SEO | | Grenadi0