Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why is my site jumping around in google search ?
-
Hi I've been trying to get my page up in google results and I was wondering why the constant fluctuation. For example, on one day the pages is nr. 26, the next day it's nr. 65 then jumps back on say 30 and then in a few more days it's going back to 50.
What's the logic behind that ?
Thanks
Cezar
-
I can get way up in the clouds on this one.
Fluctuation is a natural part of the SERP. I would say this increases with the less domain authority you have relative to a search query. If your domain is not as strong as those ranking in the top results, Google may have less trust in your site, and thus move it around a lot more to see how it performs. The fact that you are jumping around on pages deeper than the 1st 2 leads me to believe that your domain authority is not competitive enough for the keywords you are monitoring.
We know that Google and Bing both measure CTR. It could be one indication to how relative a site's content is to a search query. Google may drop a site in a new spot, measure the CTR, and see if that site is more relevant than most sites that fall into that position.
Ultimately try to pay more attention to ranking averages - focusing on the jumps my drive you mad.
Good luck.
-
Need more information to give an adequate answer. There are so many factors that can influence it on both sides of the fence. (Google's side and your side) If you have not changed anything on your site and have not done any off-page SEO, then you are seeing the changes with the algorithm that is affecting your ranking. Google is making changes almost every day, and it will affect your rankings, and those of your competitors if those changes are targeting certain attributes on your pages and other's web pages. As you add more content and pages to your website, it tends to settle down on movement.
-
Don't think you will really get a good answer on this one, it is just the mystery of Google's algorithm. Best thing to focus on is that your content is useful for the keyword you are trying to rank.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google image search filter tabs and how to rank on them
I have noticed Google image search has included suggestion tabs (e.g,. design, nature... when searching background) on the top of the image search.
Technical SEO | | Mike555
Are there specific meta tags I can add into my images so that my images will show up on each tab?
Do those filters just show content based on image keywords or something else? IRme7gQ0 -
Abnormally high internal link reported in Google Search Console not matching Moz reports
If I'm looking at our internal link count and structure on Google Search Console, some pages are listed as having over a thousand internal links within our site. I've read that having too many internal links on a page devalues that page's PageRank, because the value is divided amongst the pages it links out to. Likewise, I've heard having too many internal links is just bad in general for SEO. Is that true? The problem I'm facing is determining how Google is "discovering" these internal links. If I'm just looking at one single page reported with, say, 1,350 links and I'm just looking at the code, it may only have 80 or 90 actual links. Moz will confirm this, as well. So why would Google Search Console report different? Should I be concerned about this?
Technical SEO | | Closetstogo0 -
I added a WP Customer Reviews plugin but nothing seems to appear on Google search
Hi, I've added the wordpress Wp Customer Reviews plugin to a my client's website and we brought some past clients to put on reviews in order to empower the hReview factor. Google as scraped the website several times since but we don't see any change in the organic serp. Can you please tell me if I've done something wrong or I forgot something? That's the website - Capital Garage Door Thanks!
Technical SEO | | captainjoe0 -
Removed Subdomain Sites Still in Google Index
Hey guys, I've got kind of a strange situation going on and I can't seem to find it addressed anywhere. I have a site that at one point had several development sites set up at subdomains. Those sites have since launched on their own domains, but the subdomain sites are still showing up in the Google index. However, if you look at the cached version of pages on these non-existent subdomains, it lists the NEW url, not the dev one in the little blurb that says "This is Google's cached version of www.correcturl.com." Clearly Google recognizes that the content resides at the new location, so how come the old pages are still in the index? Attempting to visit one of them gives a "Server Not Found" error, so they are definitely gone. This is happening to a couple of sites, one that was launched over a year ago so it doesn't appear to be a "wait and see" solution. Any suggestions would be a huge help. Thanks!!
Technical SEO | | SarahLK0 -
How to remove all sandbox test site link indexed by google?
When develop site, I have a test domain is sandbox.abc.com, this site contents are same as abc.com. But, now I search site:sandbox.abc.com and aware of content duplicate with main site abc.com My question is how to remove all this link from goolge. p/s: I have just add robots.txt to sandbox and disallow all pages. Thanks,
Technical SEO | | JohnHuynh0 -
Notice of DMCA removal from Google Search
Dear Mozer's Today I get from Google Webmaster tools a "Notice of DMCA removal" I'll paste here the note to get your opinions "Hello, Google has been notified, according to the terms of the Digital Millennium Copyright Act (DMCA), that some of your materials allegedly infringe upon the copyrights of others. The URLs of the allegedly infringing materials may be found at the end of this message. The affected URLs are listed below: http://www.freesharewaredepot.com/productpages/Ultimate_Spelling__038119.asp" So I perform these steps: 1. Remove the page from the site (now it gives 404). 2. Remove it from database (no listed on directory, sitemap.xml and RSS) 3. I fill the "Google Content Removed Notification form" detailing the removal of the page. My question is now I have to do any other task, such as fill a site reconsideration, or only I have to wait. Thank you for your help. Claudio
Technical SEO | | SharewarePros0 -
How does Google find /feed/ at the end of all pages on my site?
Hi! In Google Webmaster Tools I find *.../feed/ as a 404 page in crawl errors. The problem is that none of these pages exist and they have no inbound links (except the start page). FYI, it´s a wordpress site. Example: www.mysite.com/subpage1/feed/ www.mysite.com/subpage2/feed/ www.mysite.com/subpage3/feed/ etc Does Google search for /feed/ by default or why do I keep getting these 404´s every day?
Technical SEO | | Vivamedia0 -
Do we need to manually submit a sitemap every time, or can we host it on our site as /sitemap and Google will see & crawl it?
I realized we don't have a sitemap in place, so we're going to get one built. Once we do, I'll submit it manually to Google via Webmaster tools. However, we have a very dynamic site with content constantly being added. Will I need to keep manually re-submitting the sitemap to Google? Or could we have the continually updating sitemap live on our site at /sitemap and the crawlers will just pick it up from there? I noticed this is what SEOmoz does at http://www.seomoz.org/sitemap.
Technical SEO | | askotzko0
