Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. Moz Tools
    3. Moz Pro
    4. What is mT/mR good for In the keyword tool difficulty full report results?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    What is mT/mR good for In the keyword tool difficulty full report results?

    Moz Pro
    5
    4
    4334
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • MarloSchneider
      MarloSchneider last edited by

      So the ratio is MozTrust to MozRank, but what is this good for?  What can I deduce from this and what can I use it for?

      1 Reply Last reply Reply Quote 2
      • CFdotCom
        CFdotCom last edited by

        Here is my best guess about what this metric is aiming for: How does the quality vs. quantity of the links to this page compare? If a page has a mT/mR score of around 2, with Trust being 4 and Rank being 2, then you're looking at a content that's linked to from great sources but isn't linked to a lot. If the mT/mR score is .5, with Trust being a 2 and Rank being a 4, then you have a page with a ton of links to it, but few that are from "trusted" sources. My guess is that the latter case might start to look like spam to Google - someone building up low-quality links (blogger comments or even the dreaded linkfarms).

        I am not sure what to make of a page where the Trust and Rank are both high and the ratio ends up looking close to 1. We have one page that falls under this category - the Trust and Rank are both higher than the competing Wikipedia entry, but the mT/mR ratio is lower because Wikipedia has a lot less strong content and fewer strong links directly to that page on an admittedly niche term.

        1 Reply Last reply Reply Quote 0
        • Beany
          Beany @CodyWheeler last edited by

          Sorry to say Cody, but your answer is not conclusive. The question about the ratio still remains, even with myself (therefor i want to ask it again).

          During a small investigation on a SERP, i found the following results.

          rank #3 scored
          mR: 1.72
          mT: 4.99
          mT/mR: 2.9 <-- according to the Keyword Difficulty Tool this was the best score

          however!

          rank #9 scored
          mR: 5.08
          mT: 5.82
          mT/mR: 1.1 <-- according to the KDT this was the lowest.

          My question is, with the individual scoring, rank #9 should have had the best score. So what is the use of the ratio of MozTrust to MozRank?

          1 Reply Last reply Reply Quote 8
          • CodyWheeler
            CodyWheeler last edited by

            This is giving you a score of the popularity and trust of the links. Links that are more popular and that have more trust will provide you with better link juice than those with low popularity and low trust.

            These pages should be helpful for you.

            http://www.seomoz.org/learn-seo/mozrank

            http://www.seomoz.org/learn-seo/moztrust

            Beany 1 Reply Last reply Reply Quote -3
            • 1 / 1
            • First post
              Last post

            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • RavenBhutan

              Unsolved Questions about travel industry keywords

              travel industry

              My question is regarding my current learning of SEO and keyword research. I have been leaning towards Keyword Everywhere, SEMrush, and Google Keyword Planner for keyword research. What do you recommend? I know you might suggest Moz, but I'm looking for something that will enhance and help me find valuable keywords for the travel niche. If I sign up with Moz, will someone from the team help me with keyword research for the travel niche and my website? I haven't found any resources or lessons specifically focused on travel websites and their keywords.

              Moz Pro | | RavenBhutan
              0
            • iamgreenminded

              Keyword Research and Planning Flow

              Hello, First post here. I am a IT infrastructure engineer that does application and deployment work mostly,  but new to SEO. That being said, I am a firm believer in demming wheel and defined process/flow charts. I have a website up, built as best practice, its a Magento CE open source Ecommerce store.  After some initial research,  it seems I really need to define my keywords before I start branding my landing pages and such. So i am going to have to go back and implement the keywords and evaluate. But as I am reading it seems most SEO people try their keywords in google ad words first? Then implement? I am hoping to find some flow or process sheets on how successful Keyword research is done via step by step process and evaluation. And explanations of each. How many keywords to start with per landing page, how many to try and get in the H1 headers, paragraphs, URL. How long to leave keywords in to test? Also, I am a start up company that is competing with the big boys in my market space. I know I cant compete for the big keywords in my market? What is my best strategy for getting any kind of ranking as a small business in a global market? SEO is a mysterious, intriguing thing to me! Very much reminding me of one of my favorite whimsical quotes I will leave you will now, and thanks for reading. -Alex "Invention, my dear friends, is 93% perspiration, 6% electricity, 4% evaporation, and 2% butterscotch ripple." - Willy Wonka

              Moz Pro | | iamgreenminded
              0
            • johnny122

              Noindex/nofollow on blog comments; is it good or bad ?

              Hi, I changed the design of one my wordpress website at the beginning of the month. I also added a "facebook seo comments" plugin to rewrite facebook comments as normal comments. As most of the website comments are facebook comments, I went from 250 noindex/nofollow comments to 950; URL's are ?replytocom=4822 etc. Moz campaign noticed it and I'm asking myself : is it good to have comments in noindex/nofollow ? Should I do something about this ? Erwan.

              Moz Pro | | johnny122
              0
            • Local-Interactive

              Any Other PAID Keyword Difficulty Tool?

              Why is The Keyword Difficulty Tool so unreliable? Anyone know of another PAID Keyword Difficulty Tool? Right now I feel like I am getting ripped off for $99 a month for a tool that I have no confidence in...PLEASE HELP ANYONE

              Moz Pro | | Local-Interactive
              0
            • rdreich49

              Do keywords in drop-down menus count?

              In running one of my campaigns in SEOMoz Pro, it was recommended that I reduce the amount of times a keyword is used to 15.  On the actual page, there are fewer than 15, but when you include the number of times it is used in drop-downs from the nav bar, the number is 53. I know there is really no hard and fast rule about how many instances of a keyword make for keyword stuffing and the drop-downs only use the term where needed.  Without it's use, it would be difficult to navigate the site. Is this a problem or should I focus on more important fixes?

              Moz Pro | | rdreich49
              0
            • Websensejim

              Discrepancies in PA and LRDs reported in different SEOmoz tools

              I've noticed a difference in the reported PA and LRD numbers for URLs depending on whether you use Open Site Explorer, or look at the same metrics from within the rankings history (in your campaign set up). I've checked this for a few URLs and what I'm seeing is the reported scores for PA and LRDs is different 9 times out of ten. The PA is sometiomes higher on one report, lower on another, or vice versa. Same for LRDs. I thought it might be because one report was lagging behind and using old data, but that would only make sense if I was seeing an increase in reported LRDs, but it just as often shows a decrease ! Is this just a bug in the campaign>rankings history report or is there a reason for the discrepancies?

              Moz Pro | | Websensejim
              0
            • mhkatz

              How to track keyword performance over time?

              The SEOMoz keyword reports show week-to-week changed in keyword positions, but what report can I run to see trends over time so that I can evaluate the effectiveness of our SEO efforts?

              Moz Pro | | mhkatz
              0
            • bigtimeseo

              A tool to submit websites in directories

              Hello I am looking for a tool to help me to submit websites in directories, something like the yooda tool. http://www.yooda.com/outils_referencement/submit_center_yooda/ This tool seems good no? do you offer something similar at seomoz? or where could I find some similar tools and in which languages is it available?

              Moz Pro | | bigtimeseo
              2

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy