Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Google Search Console - Why is my average mobile position better than my average desktop position?
-
I'm wondering why my average mobile position is much better than my average desktop position. I'm wondering if Google is comparing the same queries for both mobile vs desktop or if they're only showing me the top ranked for each type of search.
Is it example 1 or 2?
Example 1: Desktop may have 5,000 ranking queries that average to 21.6
Mobile may have 1,500 ranking queries that average to 8.5OR
Example 2: example.com has 5,000 total ranking keywords, those queries' average ranking in a desktop search 21.6 and mobile search 8.5.
I'm curious to know exactly what I'm seeing in Google's Search Console.
-
Sounds like you rank for a lot more terms on desktop than mobile, and probably not as well for a lot of those terms. In addition, it could be that a lot of the mobile searchers are in your area, which tends to make you rank higher because of the localization.
-
One factor could be your competition is not considered mobile friendly, so they are excluded and that would bring your rank up.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Analytics Goals - Button Tracking
Does anyone know if there is a really easy way to track a button in Google Analytics yourself? It seems that most button click goal setups involve some use of tricky code and I'm wondering if there is a much easier way to do this that will allow us to simply setup and track certain button clicks as goal conversions in Analytics. Your help here is much appreciated!
Reporting & Analytics | | Gavo0 -
What is Local SEO in Google Analytics (Organic Source)
Recently, I saw "Local SEO" is mentioned as the organic source. Can someone please tell what is this and from where Google is fetching data for this source?
Reporting & Analytics | | Kevin.Monks0 -
New GSC Search Analytics report: position mixes web and image
Dear all, I am auditing a site in Google Seach Console (GSC, formerly Google Webmaster Tools) and find the Position data in the new Search Analytics report very, very improbable. I suspect that even if you filter by "SearchType = web", the Position data does count the ranking of images in the Image search widget as a search position. Has anybody observed this as well? Here is the case: the site targets a quite broad search query in the bath room domain. I have made a number of searches with private browser sessions, different browsers, alternative IP address via a VPN, etc, and the look of the search result in the relevant geographical market is consistently the following. Three Adwords ads #1 organic result Images universal results widget #2-10 organic results The site’s first page ranks consistently around #15 of the organic results, hence on the second SERP. But it also consistently has an image in the Images universal results widget (usually #2 or #3). This is consistent with the data I have in Moz Analytics. Yet, the GSC Search Analytics report shows 2.2 as average position with the default SearchType=Web setting. I have done the search over and over, and never has a PAGE of the site ranked that high. Is there any public information how exactly the position is calculated? I mean, something more precise than the very general information on https://support.google.com/webmasters/answer/6155685?hl=en Is there any way to get the correct position/ranking? Thanks for sharing your experience!
Reporting & Analytics | | QRN0 -
Google Analytics Real Time Not Working! :(
Hello Everyone, Today, the real time feature in my google analytics stopped working. I am able to see that traffic is visiting my site, but not in real time. The real time count is usually at 0. But, there are some instances where real time will come back online, but there will be only 1 unique visitor. At any given time, our website usually has 20 visitors or so..Has anyone encountered this issue? Where should i start looking for fixes? What are the possible problems? Thanks!
Reporting & Analytics | | KarlMarxTheBear0 -
Google Ad referral
I was wondering if someone could decode the jumble of a referral - this is supposedly the referal that led to a click through to my site via a product listing ad. I am trying to figure out how www.nextag.com comes in to the picture as we do not have refurbexperts even listed there? Thanks to anyone who tries/does work it out. http://www.googleadservices.com/pagead/aclk?sa=L&ai=CGXud6DmDU_qeL5THygHpuICwCaTZwMYD_Nvvv0bEwMS50wEIBhAEIOn5-gEoBVCl7P7f-v____8BYMnu8omYpPQSoAHAhIv9A8gBB8gDG6oEJ0_QwcNc5zNun_d7S5KNcMT6uPjjH_mMDkKFFgBCQ6aKICRPJVVa7MAFBYgGAaAGJoAHqPv0ApAHAeASupqdo-ypit0m&ohost=www.google.com&cid=5GhZEzUCSC6x9n2wxOdz3-mrAfSUkvHKPN3wD5yLInnlNil_&sig=AOD64_1D1z1JPYbFP0UnUglJVOfvd25RfA&adurl=http://refurbexperts.com/product/527/HP-LaserJet-P2015-Laser-Printer-RECONDITIONED%3Futm_source%3Dproductlistingads%26utm_medium%3Dadwords%26utm_campaign%3Dadwords&ctype=5&nb=0&res_url=http%3A%2F%2Fwww.nextag.com%2Fhp-p2015-laserjet%2Fproducts-html%3Fnxtg%3D116d0a1c0504-9FFEB16DE52A7E2A&rurl=http%3A%2F%2Fwww.nextag.com%2Fgoto.jsp%3Fp%3D3652%26search%3Dhp%2520p2015%2520laserjet%26t%3Dag%253D1384181795%26crid%3D48271786%26gg_aid%3D20169721025%26gg_site%3D%26gclid%3DCjgKEAjwzIucBRDzjIz9qMOB3TASJABBIwL1LHK7GcAPS6yHGpd9Kq3wsZrcPORAWD8QCWivr4W75PD_BwE&nm=11&nx=43&ny=12&is=700x181&clkt=187
Reporting & Analytics | | henya0 -
How do I manually add transactions to Google Analytics
We are seeing Google Analytic's drop transaction on our site so therefore all the figures are skewed. Is there a way I can manually add transactions to GA to cover the missing one?
Reporting & Analytics | | Towelsrus0 -
Easiest way to get out of Google local results?
Odd one this, but what's the easiest way to remove a website from the Google local listings? Would removing all the Google map listings do the job? A client of ours is suffering massively since the Google update in the middle of last month. Previously they would appear no1 or no2 in the local results and normally 1 or 2 in the organic results. However, since the middle of last month any time they rank on the first page for a local result, their organic result has dropped massively to at least page 4. If I set my location as something different in google, say 100 miles away, they then rank well for the organic listings (obviously not appearing for local searches). When I change it back to my current location the organic listing is gone and they are back to ranking for the local. Since the middle of July the traffic from search engines has dropped about 65%. All the organic rankings remain as strong as ever just not in the areas where they want to get customers from!! The idea is to remove the local listing and get the organics reranking as the ctr on those is much much higher. On a side note, anyone else notice very poor ctr on google local listings? Maybe users feel they are adverts thanks
Reporting & Analytics | | ccgale0 -
What is s.ytimg.com in google analytics?
My clients GA reports 273 visits from s.ytimg.com. I go to the site, it doesn't exist. I googled it, there were some code with s.ytimg.com in it, but nothing I could understand. Anybody have an idea where this comes from?
Reporting & Analytics | | endlessrange0