Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Category Page as Shopping Aggregator Page
-
Hi,
I have been reviewing the info from Google on structured data for products and started to ponder.
https://developers.google.com/search/docs/data-types/productsHere is the scenario.
You have a Category Page and it lists 8 products, each products shows an image, price and review rating. As the individual products pages are already marked up they display Rich Snippets in the serps.
I wonder how do we get the rich snippets for the category page. Now Google suggest a markup for shopping aggregator pages that lists a single product, along with information about different sellers offering that product but nothing for categories.My ponder is this, Can we use the shopping aggregator markup for category pages to achieve the coveted rich results (from and to price, average reviews)?
Keen to hear from anyone who has had any thoughts on the matter or had already tried this.
-
Thank you for your reply. Good to see that someone else had the same thoughts. I agree this certainly is gaming the system but isn't that what we as SEO's have been doing since the start
I do think that in practice it would work but again to to your point how long would it last for before big G cottons on and decides to stop showing the results.
This is exactly the kind of discussion I was after.
Alex
-
Hi Alex Cox,
I understand why you would want to do this and i have seen instances where this was done (not with the shoping aggregator markup but using the product markup with aggregateratings) and they got the rich snippets in the serps, like you mention. But for how long?
The point though is that your not following the intentions of the schema markups. These reviews that you would be using on the category would be from people reviewing your products and not the category itself. Hence you are gaming the system.
I´ve had the urge in the past (had to use some restrain) but refrained from doing it because at the end of the day you are eluding your users and thats not good business in the long run.
Hope my thoughts helped
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How i can increase my page authority?
Hi, I have website and i want to increase my page authority. My website is latestdatabase.com I have making more backlinks but not good page authority so far. Please give me suggest.
Intermediate & Advanced SEO | | LatestMailingDatabase1 -
Images on their own page?
Hi Mozers, We have images on their own separate pages that are then pulled onto content pages. Should the standalone pages be indexable? On the one hand, it seems good to have an image on it's own page, with it's own title. On the other hand, it may be better SEO for crawler to find the image on a content page dedicated to that topic. Unsure. Would appreciate any guidance! Yael
Intermediate & Advanced SEO | | yaelslater1 -
Page rank and menus
Hi, My client has a large website and has a navigation with main categories. However, they also have a hamburger type navigation in the top right. If you click it it opens to a massive menu with every category and page visible. Do you know if having a navigation like this bleeds page rank? So if all deep pages are visible from the hamburger navigation this means that page rank is not being conserved to the main categories. If you click a main category in the main navigation (not the hamburger) you can see the sub pages. I think this is the right structure but the client has installed this huge menu to make it easier for people to see what there is. From a technical SEO is this not bad?
Intermediate & Advanced SEO | | AL123al0 -
Schema markup concerning category pages on an ecommerce site
We are adding json+ld data to an ecommerce site and myself and one of the other people working on the site are having a minor disagreement on things. What it comes down to is how to mark up the category page. One of us says it needs to be marked up with as an Itempage, https://schema.org/ItemPage The other says it needs to be marked up as products, with multiple product instances in the schema, https://schema.org/Product The main sticking point on the Itemlist is that Itemlist is a child of intangible, so there is a feeling that should be used for things like track listings or other arbitrary data.
Intermediate & Advanced SEO | | LesleyPaone2 -
Redirecting homepage to internal page (2nd Tier page)
We are planning to experiment redirecting our homepage to one of the 2nd tier page. I mean....example.com to example.com/page. We need this page to rank well, but it doesn't have much internal links or external back-links, so we opt for this redirect. Advantage with this page is, it has "keyword" we want to rank for in URL. "page" in example.com/page. Will this help or hurt us in SEO? I think we are missing keyword in our root domain, so interested to highlight this page. Thanks, Satish
Intermediate & Advanced SEO | | vtmoz0 -
My blog is indexing only the archive and category pages
Hi there MOZ community. I am new to the QandA and have a question. I have a blog Its been live for months - but I can not get the posts to rank in the serps. Oddly only the categories rank. The posts are crawled it seems - but seen as less important for a reason I don't understand. Can anyone here help with this? See here for what i mean. I have had several wp sites rank well in the serps - and the posts do much better. Than the categories or archives - super odd. Thanks to all for help!
Intermediate & Advanced SEO | | walletapp0 -
Putting "noindex" on a page that's in an iframe... what will that mean for the parent page?
If I've got a page that is being called in an iframe, on my homepage, and I don't want that called page to be indexed.... so I put a noindex tag on the called page (but not on the homepage) what might that mean for the homepage? Nothing? Will Google, Bing, Yahoo, or anyone else, potentially see that as a noindex tag on my homepage?
Intermediate & Advanced SEO | | Philip-DiPatrizio0 -
NOINDEX listing pages: Page 2, Page 3... etc?
Would it be beneficial to NOINDEX category listing pages except for the first page. For example on this site: http://flyawaysimulation.com/downloads/101/fsx-missions/ Has lots of pages such as Page 2, Page 3, Page 4... etc: http://www.google.com/search?q=site%3Aflyawaysimulation.com+fsx+missions Would there be any SEO benefit of NOINDEX on these pages? Of course, FOLLOW is default, so links would still be followed and juice applied. Your thoughts and suggestions are much appreciated.
Intermediate & Advanced SEO | | Peter2640