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Vanessa Fox is One Smart Cookie
Rebecca Kelley

Vanessa Fox is One Smart Cookie

Yesterday Sarah, Christine, and I went to Ignition (the VC company who gave us funding) to attend an SEO seminar taught by Vanessa Fox (who recently got scooped up by Ignition). The room was packed full of folks from various Seattle startups and tech companies, and after we all stuffed our faces with pizza and beverages, the learnin' began. Va...

Which Do YOU Need: Traffic or Customers?
C

Which Do YOU Need: Traffic or Customers?

Doing business on the Internet means you have an unlimited audience -- it also means you have many competitors. Thankfully you also have numerous options to build your personal path to success on the web. They fall into two rough groups: Traffic and Customers.Building TrafficTraffic is all the people that ...

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Dell Whines About Tasting and Accuses Domain Churners of Destroying Evidence
Sarah Bird

Dell Whines About Tasting and Accuses Domain Churners of Destroying Evidence

Dell has stepped in where I-CANN and Verisign have feared to tread by filing suit against one of the largest domain tasting networks. Dell did everything right to put itself in a good position for this lawsuit. Unfortunately, documents filed with the court last Friday, January 5, 2008 indicate that Dell may lose the case despite its efforts. Part I of this post talks about Dell v BelgiumDomains, LLC. Part II of this post asks a few questions about domain tasting.

The Best of the SEOmoz Blog 2004-2007
Danny Dover

The Best of the SEOmoz Blog 2004-2007

For those of you who don't know me yet, my name is Danny and I am SEOmoz's intern. I have spent the last several weeks reading and categorizing all the blog posts written over the years on this site. It has been quite the project and has let me really experience how this company and the SEO industry as a whole have evolved. I, like the other mozzers, am a stat junkie and kept notes on notable tren...

Whiteboard Friday - Why Your Viral Content Isn't Working
Scott Willoughby

Whiteboard Friday - Why Your Viral Content Isn't Working

Howdy, Gang, and happy 2008 to you all! Here we are with our first Whiteboard Friday of the New Year and it's one that many viral marketers out there should pay close attention to. This week, Rand discusses what it takes to make viral content and linkbait hit home with users in order to gain links to boost your rankings, rather than just landing on the front pages of social media sites...

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Politicians: Four Years Late to the SEO Party
Jane Copland

Politicians: Four Years Late to the SEO Party

It's the second of January and those of us in the United States are already pretty tired of hearing about November's Presidential Election. I'm sure the rest of you are, too. The world of social media is already flooded with stories about the U.S.'s political dramas and I can only imagine that if you're in any other country, today's offerings at Reddit might not interest you all that much. Current...

The Readiness Is All (Or, How I Learned to Stop Worrying and Embrace 2008)
L

The Readiness Is All (Or, How I Learned to Stop Worrying and Embrace 2008)

When I was a senior in high school, I was in AP English. My teacher, Mr. Hunt, was a kind but eccentric guy. He loved Shakespeare and made sure we spent plenty of time studying the Bard. In the spring, we studied Hamlet. After reading the play and discussing it in class, we were given the assignment of writing a paper about it. Mr. Hunt saw Hamlet as a one giant meta...

New Year's Resolutions for Google, Yahoo!, and Microsoft
Rand Fishkin

New Year's Resolutions for Google, Yahoo!, and Microsoft

It's common for people to enter a new year with a resolution, but this year, I thought I'd try something entirely new (and probably overflowing with hubris) and assign New Year's resolutions to the big players in the search market. Thus, without further ado... Google should resolve to: Build more search demand with the money they've amassed. At 70-75% of market share,...